History Context: Offers key details with the case, environment the phase for understanding its relevance. At the same time, Apple was dealing with headwinds: smartphones ended up maturing in designed economies, revenues were being dependent on premium pricing to the iPhone, solutions were being closely tied to apple iphone https://mba-case-study-help94689.blogoxo.com/34950494/the-smart-trick-of-case-study-analysis-that-nobody-is-discussing