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Customer Relationship Management is driven by increasing demand for customer retention

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Customer Relationship Management (CRM) refers to strategies and technologies that companies use to manage interactions with current and potential customers. CRM software helps companies keep track of customer data such as purchase history, contact information, preferences and needs. It provides tools to manage marketing campaigns and customer support services to facilitate customer re... https://cmiprashant.hashnode.dev/customer-relationship-management-is-in-trends-by-cloud-adoption

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